“Tshirt” is a collective shaped around the graphic tee. An object historically rooted in mass consumption yet continuously reappropriated contemporary culture. Through the hybridization of streetwear and haute couture, the T-shirt becomes more than a garment: it turns into a surface of expression, a cultural marker, and a tool through which new symbolic boundaries of fashion are negotiated.
The installation stages this elevation of the everyday object within the context of Milan Design Week, displacing the graphic tee from the realm of merchandise into that of exhibition and contemplation. By sacralizing the garment, the piece questions the mechanisms through which cultural legitimacy is produced and displayed.
Conceived from the screen-printing frame as its primary structural element, the installation reinterprets this technical tool through the use of stainless steel and glass. The raw, functional language of the silkscreen frame enters into dialogue with elevated materials, creating a tension between industrial production and design.
Imagery
DSL Studio